How to Create a B2B Line Sheet

A line sheet is the single most important document in wholesale. It's the one-stop reference a buyer uses to decide what to order — and a messy one costs you sales. Here's how to build a line sheet that's clear, complete, and quick to produce.

What a line sheet actually is

A line sheet is a compact, no-frills summary of your range built for ordering, not browsing. Where a catalogue sells the story, a line sheet answers the practical questions: what is it, what does it cost, and how do I buy it?

What to include

A small product image — enough to identify each item at a glance.
Product name and SKU/style code.
Variants — colours, sizes, or options available.
Wholesale price and RRP so the buyer can see their margin.
Minimums — MOQ, case packs, or order minimums.
Order terms — lead time, payment terms, and how to place the order.

Keep it to the essentials. A line sheet that fits the facts on a few clean pages gets ordered from; a 40-page epic gets set aside.

How to build one fast

Select the range you're offering this season.
Pull product data and images from Shopify rather than rebuilding them in a design tool.
Set wholesale pricing — a consistent discount off RRP, or per-product trade prices.
Export a branded PDF for buyers to read, plus a CSV for those who want to import it.

Because your range changes each season, the real win is being able to regenerate the line sheet in minutes whenever prices or products move.

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