How to Create a Shopify Wholesale Price List

If you sell to stockists, trade customers, or other retailers, you need a wholesale price list — a clean document that shows your products and their trade prices. The good news: everything you need is already in your Shopify catalogue. Here's how to turn it into a price list buyers can order from.

What a wholesale price list needs

A good price list is boring in the best way — easy to scan and impossible to misread. At minimum:

• Product name and a clear variant or SKU.
• Wholesale price — the trade price, not your retail price.
• RRP (recommended retail price) so the retailer can see their margin.
• Minimums — any MOQ or case-pack rules.
• Your details — how to order and who to contact.

Tip: keep your cost price off the document entirely. Retailers only need the trade price and RRP.

How to build one from Shopify

1. Decide your wholesale pricing. A common approach is RRP minus a set percentage, or a dedicated wholesale price you maintain per product.
2. Choose what's included. Select the products or collections you actually sell wholesale — not your entire storefront.
3. Pull the data. Your titles, variants, SKUs, and prices already live in Shopify, so the list should build from that, not from re-typing.
4. Export to a shareable format. A branded PDF for browsing and a CSV for buyers who want to import into their own system.

Keeping it current

The fastest way to look unprofessional is to send a price list with last season's prices. If your list is generated from live Shopify data, an update is a re-export — not an afternoon in a spreadsheet. That's the difference between a price list you dread updating and one you can refresh on demand.